Online Reputation Management (ORM) deals with everything about your company’s brand on online platforms. Which includes the entire web – search engines, forums, blogs, news sites, social networking sites, etc.…
The reputation you build over the years with your hard work can be altered in a matter of some minutes. In today’s internet world, a single negative search result can change public perception of you or your brand, no matter if you are a CEO or a politician. Your online record is permanent and Google algorithms are changing continuously that means articles that were once buried might now be on top, which makes online reputation management important.